https://www.youtube.com/watch?v=6RPH_DHa84Y

DNA WARC

PABST BLUE RIBBON

Play Video

DNA had drawn inspiration from Pabst’s past to create a new campaign that only PBR could inspire. “This is the place”. This WARC video submission highlights DNA’s hard work to make this campaign come to life.

CLIENT

  • DNA

Roles and Deliverables

  • 2 minute WARC edit
  • 2 minute DNA Case Study
  • 2 minute PBR Motel edit

GEAR

    • Premiere Pro
    • After Effects
    • DaVinci Resolve

 

TEAM

  • Allyson Paisley – Creative Direction
  • Becky Nissel – Copy & Lyrics
  • Lindell Serrin – Art Direction & GFX
  • Maddy Giordano – Senior Integrated Producer
  • Kenny Carpenter – Editor, Motion, and GFX
  • PICO – Music